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Satellite news 13.04.04







BBC STEPS UP DIGITAL TV CAMPAIGN

The BBC on April 6 reported improved audience share

and reach for its digital TV channels among the 50% of

British homes that have access to them. Preschool

channel CBeebies had an audience share of 7.3% in

March, an improvement of 0.5 points compared with

March 2003, the BBC said. Meanwhile, the preschool

channel is improving its reach: In February, CBeebies

averaged 1.1 million digital viewers, 19% of all

digital viewers, compared with a year-earlier 918,000

(17.6%). BBC3's share since its launch in February

2003 has increased 27% among all viewers and 38% for

its target audience of 25- to 34-year-olds, compared

with last year, the pubcaster said. The corporation

also revealed that Freeview, the free-to-air digital

service that offers 30 channels for a one-off cost of

as little as £45, was now in 3.4 million households.

The BBC-backed service has leapfrogged cable to become

the second most popular method of receiving digital TV

behind S*y. The BBC said its pre-Christmas marketing

campaign had helped shift half a million Freeview

boxes in December alone.



ATTHERACES BROKE COMPETITION LAW?

The Office of Fair Trading on April 5 said racecourses

had broken competition law by collectively selling TV

rights to the doomed Attheraces channel. The consumer

watchdog said the 49 tracks acted anti-competitively

by negotiating a television deal as a group,

extracting a better price from Attheraces in the

process. The ruling follows the closure of the

Attheraces channel last month, after owners BS*yB,

Channel 4 and Arena Leisure decided they were not

making sufficiently high returns on the £307m, 10-year

agreement. Vincent Smith, the director of competition

enforcement at the OFT, said the ruling sent a warning

signal to other sports bodies considering collectively

struck media deals. The 49 racecourses and the

Racecourse Association, the trade body which brokered

the deal, will escape a fine because Attheraces asked

the OFT to examine the deal shortly after it was

signed three years ago. The ruling will, however,

further complicate attempts to rescue coverage of

horseracing, which now does not have a dedicated

television channel. Track owners have divided into

five groups to negotiate a new deal.



BBC AND CHANNEL 4 COULD FACE ANALOGUE CHARGES

BBC and Channel 4 could face bills running into the

millions to broadcast their TV channels from 2006

under radical plans to accelerate the switch to

digital television. The two broadcasters currently pay

nothing to the Treasury for the right to broadcast

their main channels - BBC1, BBC2 and Channel 4 - on

the traditional analogue system. But the media

regulator, Ofcom, believes introducing charges would

spur the two broadcasters to do more to encourage

viewers to change to digital. This would help the

government achieve its target of switching off the

analogue system altogether by 2010. Ofcom senior

partner Ed Richards said the regulator was "ruling in

as a possibility" the idea of charging the BBC and

Channel 4 for its analogue spectrum to "sharpen

incentives to promote switchover". In the Driving

Digital Switchover report, published this week, Ofcom

also warned broadcasters that it could be forced to

step in if they failed to work together to establish a

viable free to air satellite version of Freeview. It

said only 85% of the country was ever likely to be

covered by the digital terrestrial service and that a

satellite service should be developed to fill in the

gaps. While BS*yB continues to offer a satellite

set-top box without subscription for £169, viewers

can't see ITV, Channel 4 or Channel Five because their

broadcasts are scrambled. Until last Christmas viewers

who didn't want to subscribe to S*y could buy a

"solus" card to view the terrestrial channels, plus

the dozens of channels that broadcast unencrypted on

satellite. But following the BBC's decision to

broadcast its channels without encryption, the

broadcasters stopped funding the "solus" cards. Ofcom

called on them to come up with a solution and said it

would investigate whether it needed to intervene.



BBC LOOSES OUT ON WELSH FOOTBALL TV DEAL

Wales international football matches will be shown on

satellite TV station S*y for the next four years. The

Football Association of Wales has also awarded S*y the

rights to all Welsh domestic club matches. But the

broadcaster says all matches will still be available

to viewers in Wales on terrestrial television. The

first Wales game shown under the new deal will be the

World Cup qualifier against Northern Ireland on 8

September in Cardiff. BBC Wales will continue to show

the Wales games until then, and will screen exclusive

coverage of the World Cup qualifier against England at

Old Trafford in October. The BBC has accused the Welsh

Football Association of putting profits before fans

after it sold the rights to home international matches

to BS*yB in a £10 million deal. The deal marks S*y's

return to live international football after it last

summer allowed the BBC to take the live rights to

England's home games in a £300 million joint deal.



CHANNEL 4 GETS RACING CONTRACT

Channel 4 has backed down from its threat to abandon

horse racing after 20 years. The broadcaster had

threatened to pull out of racing if it did not retain

the rights to the Cheltenham Festival but following

protracted talks, the Racecourse Holdings Trust

announced that the two parties had agreed an 18-month

deal. Under the deal, Channel 4 will continue to show

racing from Cheltenham, Newmarket, Kempton Park,

Sandown, Haydock Park and six smaller courses owned by

the RHT. Its pledge that it would continue to give

regular airtime to smaller races, an essential

component in bringing in betting and sponsorship

revenues, and its threat to drop racing altogether if

it did not retain the Cheltenham Festival succeeded in

heading off interest from ITV.



ITV3 TO LAUNCH IN SEPTEMBER

ITV is planning a September launch date for its new

drama and golden oldies channel, ITV3, provided

negotiations with BS*yB are successfully concluded.

Executives from the broadcaster are understood to have

been locked in intensive talks with BS*yB in recent

days to pave the way for the launch of ITV3, by

restructuring the two companies' GS*yB pay-TV joint

venture. GS*yB, which operates the Granada Plus

entertainment channel and Men and Motors, has a

first-look deal with ITV for classic Granada dramas

such as Cracker, Cold Feet, Prime Suspect and

Brideshead Revisited. ITV3 could be launched as a

pay-TV channel, replacing Granada Plus on S*y Digital

and digital cable. TV industry pundits believe ITV3

would earn as much as £7-10 million a year in

distribution fees from S*y Digital and the cable

operators if it is launched as a pay-TV channel.

However, BS*yB is thought to be asking for an equity

stake in ITV3 if it becomes a pay-TV service as a

result of the GS*yB talks. Alternatively, ITV3 could

be launched as a free-to-air channel like ITV1 and 2,

relying solely on advertising income. The new channel

is expected to rely heavily on the back catalogues of

Granada and Carlton, which formerly merged in February

to form ITV plc. Granada's library ranges from drama

classics such as Brideshead Revisited to modern

ratings hits such as Cold Feet, Cracker and Prime

Suspect, as well as the soaps Coronation Street and

Emmerdale. Shows in the Carlton back catalogue include

Inspector Morse, Kavanagh QC, Peak Practice and

Soldier Soldier. Carlton also owned a film library

with over 1,500 titles, featuring British movies

including Black Narcissus, The Ipcress File, Room At

The Top and the Carry On series.



BT TO PROVIDE EURO 2004 COVERAGE FOR ITV SPORT

BT Broadcast Services, the broadcast and media

solutions arm of BT, has agreed a deal with ITV Sport

to transmit the broadcaster's Euro 2004 coverage from

Portugal this summer. The deal follows a decision by

ITV Sport last year to engage BTBS to provide

transmission services for its Rugby World Cup coverage

from Australia. BTBS will provide a hybrid solution,

comprising fibre and satellite links, with 24-hour

control and monitoring provided via its International

Media Centre, based at BT Tower in London.



LIBERAL DEMOCRATS ALSO IN FAVOUR

The Welsh Liberal Democrats have called on media

regulators to consider the provision of free digital

satellite TV access. Speaking on April 9, assembly

member Eleanor Burnham said the move could compensate

for poor TV reception across much of Wales. The

government remains committed to switching of the

terrestrial broadcasting network, but the BBC's

digital terrestrial service, Freeview, can only be

received by around half of the Welsh population. A

recently published Ofcom report on the "digital

switchover" commits the regulator to "consider whether

regulatory intervention is needed to secure a viable

free-to-view satellite proposition". And the Lib Dems

said this could address many of the reception problems

experienced in Wales.



E U R O P E



EC INITIATES CONSULTATIONS ON DIGITAL TV STANDARDS

The European Commission on April 5 opened a public

consultation on the interoperability of interactive

digital television and whether or not to set standards

across Europe. The commission -- the European Union's

executive authority -- said it wants all the players

in digital television to take part in the debate, from

television manufacturers and cable operators to

program makers and telecommunication companies. A

public hearing on this will take place April 20 in

Brussels, the commission said. The commission outlined

the scope of the consultation in a 38-page working

paper, which warned that industry has developed

increasingly complex notions of interoperability to

cover the multiplatform environment.



EBU SIGNS SATELLITE CAPACITY FROM EUTELSAT FOR THE

OLYMPICS

Eutelsat and the European Broadcasting Union (EBU),

the world's largest professional association of

national broadcasters, announced the signature of a

contract for four wideband transponders that will be

used by the EBU for television coverage of the

upcoming Athens Olympic Games. The contract is for the

equivalent of 306 MHz of Ku-band capacity on three

Eutelsat satellites: ATLANTIC BIRD 3, e-BIRD and W3A,

the latest addition to the company's fleet which is

planned to enter into commercial service in May. For

the duration of the Olympic Games this agreement will

double the EBU's capacity leased on a full-time basis

to the EBU by Eutelsat. This additional capacity will

allow the EBU to provide private direct point-to-point

circuits between Athens and the headquarters of

television channels that will have their own TV crews

and content aggregation facilities in Athens. In

addition to these private circuits, the EBU will

simultaneously deliver 800 hours of live coverage of

the sports events with ambient sound to its 71

members. In view of the exceptional worldwide coverage

of the Olympic Games the EBU is setting up an

infrastructure fully dedicated to the event, with the

deployment at the Olympic site of a new teleport to

deliver a total of 36 non-stop programme feeds, 32 of

which will be carried by Eutelsat. Services from the

EBU teleport in Athens will start on 2 August with

technical tests. On 11 and 12 August there will be

coverage of the football matches scheduled as an

avant-première to the Games schedule. These will be

followed on 13 August by the Opening Ceremony and the

start of the Olympic events, which will continue until

29 August. The EBU's services in Athens will also be

deployed to cover the Paralympic Games from 17 to 28

September.



FRANCE



HISTOIRE FUTURE UNDER QUESTION

The future of troubled thematic channel Histoire could

finally be resolved this week as shareholders consider

offers from local and international players.

Histoire's employees issued a statement confirming

that the boards of public shareholders Arte and France

Televisions will be holding talks to mull over offers

from AB Groupe and National Geographic. With losses of

up to ?700,000 last year, Histoire ran into further

trouble in January when the network failed to make it

into France Televisions' final rundown of public

stations destined for digital terrestrial

transmission. Minister for culture and communication

Jean-Jacques Aillagon chose thematic service Festival

over Histoire to join France2, France3, France5, Arte

and the Parliamentary Channel for DTT carriage. A

public holding company currently owns 52.5% of

Histoire, while France Televisions and Arte France own

22.5% apiece. The remaining 7.5% is held by the

National Audiovisual Institute.



FRANCE 3 YET AGAIN FAVOURITE TV CHANNEL

France 3 has been voted France's favourite channel

(76% of satisfied viewers) for the fifth consecutive

year, according to Ipsos Strategie 2004*, ahead of

Arte (65%), France 2 (62%), France 5 (60%), M6 (56%)

and TF1 (49%). TF1's programmes led in several

categories: news, magazines, entertainment, reality

TV, games and serials. Arte is valued for its cultural

programmes and documentaries, France 2 for debates,

French fiction and sport whereas France 3 is preferred

for its youth programmes.



ALL-NEWS CHANNEL DELAYED

A report in Le Monde says that French President

Jacques Chirac's plan to launch a 24-hour

international news channel this year has been put on

hold amid fears that its state funding may flout

European Union competition rules. European Commission

Competition Commissioner Mario Monti has asked the

French government to provide further information about

the proposed financing of the channel, according to Le

Monde. The French government plans to allocate a

one-off sum of ?70 million in state aid to the

station, which is to be managed jointly by state-run

France Télévisions and the private channel TF1. But

Brussels may not allow state funding unless it is

convinced that the channel is a public service. The

delay means the channel is unlikely to begin

broadcasting until June 2005 at the earliest.



GERMANY



PROSIEBEN PLANS SHARE RAISE

ProSiebenSat.1, the German broadcaster controlled by

Haim Saban's Saban Capital Group, said on April 6 that

it plans to raise ?282 million with a new share issue

aimed at cutting debt and strengthening the company's

fiscal position. The move also will help boost Saban's

stake in the company. The broadcaster plans to issue

24.3 million new shares valued at ?11.60 each. The

price represents a 30% discount to the company's

current stock price of about ?16. The subscription

period for the shares is set to run April 13-26.

ProSiebenSat.1 said it will use the cash from the

issue to cut its debt from about ?676 million to ?400

million and boost cash reserves from ?195 million to

?219 million.



ITALY



S*y ITALIA ON COURSE

S*y Italia on April 8 said it would reach subscriber

targets for the end of the year after reporting a 20%

increase in customers. Tom Mockridge, chief executive

of the pay-TV broadcaster, said S*y Italia would meet

its target of three million subscribers within the

period. The News Corporation subsidiary has added

900,000 customers since its launch in July last year,

giving it a base of 2.5 million subscribers. News

Corporation anticipates losses of $300 million at S*y

Italia in the current financial year but expects the

operation to be profitable by the end of 2005. The

group's second-quarter figures were adversely affected

by a $106 million loss from the Italian pay-TV

venture. More than 3 million Italian homes access

pay-TV services through illegally manufactured decoder

cards, according to the latest estimates. S*y Italia

claims it has thwarted piracy after introducing

technology from encryption firm NDS, a News

Corporation subsidiary. Mockridge added that S*y

Italia would not suffer from the rollout of digital

terrestrial TV to the same degree as free-to-air

broadcasters. The Italian government is pushing

legislation through parliament that will accelerate

the implementation of digital terrestrial services in

Italy. A crucial part of S*y Italia's defence against

newcomers is its football offering, but its commitment

to the sport has sucked it into the financial crises

afflicting Italy's top clubs.



RUSSIA



TV3 GETS FINANCIAL BOOST

Russia's TV3 network received a $7 million boost on

April 7 when the World Bank's private lending arm

announced an investment deal with the fast growing

terrestrial broadcaster. The International Finance

Corp. deal with Independent Network Television Holding

-- the parent company of TV3 Russia -- will bring an

investment of $7 million as part of a wider $12

million debt and equity injection. The funding will

fuel the station's plans to expand distribution and

enhance programming, IFC said. Under the deal,

existing shareholders in TV3 will contribute $5

million, according to the announcement.



SCANDINAVIA



FOX SIGNS OUTPUT DEAL WITH VIASAT

Viasat Broadcasting has bought rights to film and TV

titles from Twentieth Century Fox Television

Distribution's catalogue in a three-year deal

announced on April 7. The agreement will see pay-TV

operation Viasat air a mixture of first run feature

films and TV series, along with Fox library

properties, in Sweden, Denmark and Norway. Movie

titles covered by the deal include Master and

Commander: The Far Side of the World, Road to

Perdition and Phone Booth, as well as older features

such as Titanic, Independence Day and Braveheart. On

the TV side, Viasat has acquired rights to hit Buffy -

The Vampire Slayer, The X-Files, Ally McBeal and 24.

The agreement also gives Viasat the rights to library

TV titles and US Network TV movies and mini-series.

All the acquired programming will air on Viasat

channels TV3, TV3+ and ZTV. Viasat, which is part of

the Scandinavian media conglomerate Modern Times

Group, also the option to extend the agreement for a

fourth year.



SPAIN



SOGECABLE COMPLETES MIGRATION

Pay-TV group Sogecable has completed the migration of

subscribers from the former Via Digital to the current

single digital satellite platform Digital Plus. To

complete the process, the group has had to renew

around 600,000 smart cards that were being used by Via

Digital's subscribers. Over the last month, Sogecable

has been sending the new cards to Via Digital's

subscribers so that they can use them from now on. The

old cards will cease to work by mid April. A similar

operation was carried out by the former Canal Satelite

Digital in 2002 in an attempt to avoid piracy when

1,200,000 smart cards were replaced.
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